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Business Analytics vs Data Analytics: Which One Should You Learn?

What is Business Analytics?

Business analytics is the practice of using data to gather insights and advise a business. Business analysts help businesses increase profits, reduce costs, improve efficiency, and solve problems. Business analysts are responsible for finding solutions and communicating them to the organization’s decision-makers. Business analytics is a broad field that can be applied to various domains, such as marketing, finance, operations, human resources, and more.
Business analysts need to have a combination of technical and business skills. Some of the skills that business analysts need are:
– Decision making: Business analysts need to be able to make informed and logical decisions based on data and business objectives.
– Programming languages: Business analysts need to be familiar with programming languages such as Python, R, SQL, and SAS, which are used to manipulate, analyze, and visualize data.
– Databases: Business analysts need to be able to work with databases, such as MySQL, Oracle, MongoDB, and PostgreSQL, which are used to store and retrieve data.
– Creating reports and dashboards: Business analysts need to be able to create reports and dashboards that summarize and present data in a clear and compelling way.
– Communication: Business analysts need to be able to communicate effectively with both technical and non-technical audiences, using verbal, written, and visual methods.
– Analytical and critical thinking: Business analysts need to be able to think analytically and critically, and apply various methods and techniques to solve business problems.

66-io-vn-data-science-vs-business-analytics-comparison-infograhic-plaza-1878664

What is Data Analytics?

Data analytics is the process of collecting, transforming, and analyzing raw data to find out useful information for the business. Data analysts help in discovering patterns and trends in data, and providing insights and recommendations to the business. Data analysts are responsible for presenting data in an attractive and interactive way, using charts, graphs, tables, and other visualization tools.
Data analysts need to have strong technical and mathematical skills. Some of the skills that data analysts need are:
– Python, R, or other programming languages: Data analysts need to be proficient in programming languages that are used for data analysis, such as Python, R, MATLAB, and Julia.
– Math: Data analysts need to have a solid foundation in math, especially in statistics, calculus, linear algebra, and probability.
– Visualization: Data analysts need to be able to create and interpret visualizations that display data in a meaningful and engaging way, using tools such as Tableau, Power BI, Excel, and Matplotlib.
– Machine learning: Data analysts need to be familiar with machine learning, which is a branch of artificial intelligence that uses algorithms and models to learn from data and make predictions or decisions.
– Data mining: Data analysts need to be able to use data mining techniques, such as clustering, classification, association, and regression, to extract knowledge and patterns from large and complex data sets.

Business Analytics vs Data Analytics: Which One is Better?

There is no definitive answer to which one is better, as both business analytics and data analytics have their own advantages and disadvantages. The choice depends on your personal preference, interest, and career goals. Here are some factors that you can consider when deciding which one to learn:
– Scope: Business analytics has a wider scope than data analytics, as it covers various aspects of the business, such as strategy, planning, execution, and evaluation. Data analytics has a narrower scope, as it focuses more on the data itself, and how to extract and present information from it.
– Application: Business analytics can be applied to any domain or industry, as long as there is data and a business problem to solve. Data analytics can also be applied to different domains, but it may require more domain-specific knowledge and skills, such as in healthcare, finance, or e-commerce.
– Salary: According to Glassdoor, the average salary for a business analyst in the US is $68,346, while the average salary for a data analyst is $62,453. However, this may vary depending on the location, experience, education, and company.
– Demand: Both business analysts and data analysts are in high demand in the current market, as data is becoming more valuable and essential for businesses. However, the demand for data analysts may be higher, as data is growing exponentially and there is a shortage of skilled data professionals.

How to Learn Business Analytics or Data Analytics?

One of the best ways to learn business analytics or data analytics is through online courses. Online courses offer flexibility, convenience, affordability, and quality. You can learn at your own pace, from anywhere, and at any time. You can also access a variety of resources, such as videos, quizzes, assignments, projects, and mentors.
Some of the online courses that you can take to learn business analytics or data analytics are:
– Simplilearn: Simplilearn offers a Business Analytics Program and a Data Analytics Program, which are designed by industry experts and cover the most relevant and in-demand skills. You will get to work on real-time and capstone projects, and get a certificate from Simplilearn and IBM. However, Simplilearn does not offer project labs and placement assistance to its students.
– Udacity: Udacity offers a Business Analytics Program and a Data Analytics Program, which are taught by world-class instructors and IBM professionals. You will get to learn from interactive videos and exercises, and get feedback and support from mentors and peers. However, Udacity does not offer job assistance to its students.
– Edx: Edx offers a Business Analytics Program and a Data Analytics Program, which are affiliated with Columbia University and other prestigious institutions. You will get to learn from high-quality lectures and assignments, and get a verified certificate from Edx. However, Edx does not offer job assistance to its students.

Conclusion

Business analytics and data analytics are both valuable and rewarding careers that involve working with data and solving business problems. The choice between them depends on your personal preference, interest, and career goals. You can learn either of them through online courses, which offer flexibility, convenience, affordability, and quality. Whichever you choose, you will be able to enhance your skills, knowledge, and opportunities in the data science field.
Thank you
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